Inside Look

Star of the Fashion Fix

"One day in a dressing room, Amanda Andereck tried on a tight sweater and noticed the unsightliness caused by her bra straps. So she invented an undergarment to eliminate visible bra lines and became a fashion solution maven, the first to eradicate the look of what many women call "back fat."

"Though today she focuses on running the business, she has performed every function from designing to delivery, legal to accounts payable and inventory to marketing."